Henri Giscard d’Estaing, President of Club Med, officially launched the 2019 Summer Mountain Season at Club Med Les Arcs Panorama, Club Med’s new flagship Mountain resort in the French Alps, opened in December 2018. Club Med believes in Summer Mountain for families. With all Mountain’s stakeholders, we want to make this destination, a real alternative to the holidays by the sea and a new exoticism.
Summer holidays in the mountains have to be desired holidays: we must improve the customer experience and innovate on the offer, communicate on the excellence of the price-quality ratio and amplify our Happy digital strategy to simplify the life of our guests. The fight we have been waging for several years already, to build on the attractiveness of Summer Mountain holidays for French and international guests, must be fought in cooperation with all stakeholders in the Alps Following the 1st launch of the Summer Mountain season at Club Med Grand Massif Samoëns Morillon in 2018, Club Med has again committed to making the Alps a successful summer holiday and exotic destination that offers a fresh and exotic new authentic way of spending time together as a family, a couple or among friends. Last summer, Club Med welcomed over 34 000 clients to its Alpine resorts, 23% of whom were international clients from Belgium, Switzerland, Israel and the UK. This summer Club Med is inviting its guests to discover one of its 5 summer mountain resorts: Les Arcs Panorama, Grand Massif Samoëns Morillon, Valmorel, Serre Chevalier or Pragelato Vialattea. Club Med is offering family walks, allowing parents and children to discover the mountain environment with a mountain guide. Families can also go on hikes accompanied by the Mhikes app which generates hiking itineraries adapted to each on OR lovers of the great outdoors and thrill seekers will be able to use the electric mountain bikes available at all the resorts open this summer
ELECTRIC MOUNTAIN BIKING
Club Med’s electric mountain biking is so much fun; holiday-goers forget that they’re actually working out. Family electric bike outings are less physical and give more time to discover the mountain. Follow the bike instructor and enjoy the nearby forests, lakes, and farms (2.5 hours, morning or afternoon). Environmentally friendly and comfortable electric bikes are available in all Club Med resorts.
MHIKES THE APP
Available in every resort, Mhikes App gives hikers personalized hiking itineraries tailored to their level of experience. They can head out on a couple, family or group hike to discover the magic of the Alps in summer whenever the fancy strikes them. Hiking trails are designed by experienced mountain guides who know perfectly the area surrounding the resorts. Once an itinerary has been downloaded, the app can be used offline, and interactive content pops up when hikers approach interesting sights.